Bobbito Says Dead Jam Would’ve Passed on Nas

Written by Rizoh. Posted in Gumbo

Published on May 18, 2009 with 6 Comments">6 Comments

When Bobbito speaks, hip-hop listens. But it wasn’t always that way. Back when Def Jam was still relevant, 50 million years ago, then A&R Bobbito begged Russell Simmons to sign Akinyele and Organized Konfusion, but Rush turned a deaf ear on the two future greats. So, when Nas’ demo tape came down the pipeline, Bobbito assumed that Def Jam would find him too technical for radio. In conclusion, we have Bobbito to thank for Nas’ extensive and illustrious rap career.

TRU

Rizoh

Rizoh is the most powerful man in all the lands. He lives in Houston where he earned a BS in Nerf Herding. He's the founder of The Rap Up, the editor of Roc4Life.com, and is in the Grammy-awaiting band Pervertable Disciples.

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  • moneda

    LOL @ Dead Jam.

    It’s nice to see peoples’ opinions catch up to my own.

  • moneda

    LOL @ Dead Jam.

    It’s nice to see peoples’ opinions catch up to my own.

  • ian

    Even though OK were a great group, the fact that they consistently went double wood means Russell was actually RIGHT not to sign them. Welcome to the real music business.

  • ian

    Even though OK were a great group, the fact that they consistently went double wood means Russell was actually RIGHT not to sign them. Welcome to the real music business.

  • J to the AAP

    ^You don’t have to go multi-platinum to actually turn a profit. OK definitley made a few bucks. Plus, some of that material still sells, it has way more longevity than most one-hit-wonders.

  • J to the AAP

    ^You don’t have to go multi-platinum to actually turn a profit. OK definitley made a few bucks. Plus, some of that material still sells, it has way more longevity than most one-hit-wonders.

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