“This is the making of a masterpiece/ So we broke out the chain and told the master ‘peace.'” © Kanye
Kanye premiered some new songs, including “Mama’s Boyfriend” (above) and “Chain Heavy” (below), at the Facebook headquarters. And he did it ol’ skool style. No mic, no beat, no stage lights. Just his rhymes and a crowd.
I love that more and more rappers are embracing social media. It’s safe to say that hip-hop is actually at the forefront of the marriage between social media and music these days.