The 2011 IFA in Berlin, the biggest technology conference in Europe, was opened by LG in an amazingly spectacular way, presenting their new LG Optimus range of Android devices. They projected a ‘Hyper Facade’ onto…
These days, the word “classic” is thrown around as loosely as a Nerf ball at a picnic. However, we at TRU consider classics to be something which stand the test of time and have a…
The rhyming half of Black Sheep joins forces with the Tribe member sometimes spelled ‘Y’ aka Jarobi. Their collaboration ‘EVITAN’ should yield a full length album in 2012 and the first #OWS supporting single is…
Long before he took over for Mary-Anne Hobbs on Radio 1 Benji B was rocking the wheels of steel on the British airwaves in one of the dopest shows on BBC 1Xtra. His show then…
It’s been about five months, so of course a new Curren$y project is here. This… mixtape? online album? retail product? Whatever it is, Jet Life: Jet World Order has arrived, and TRU decided to offer up a brief lowdown on it.
Sigh. You know that ridiculous awards ceremonie that’s supposed to be the Oscars of music? The one that has a category for ‘best record’ and ‘best song,’ both awarding a single composition? A zillion awards…
December 1st marks World Aids Day, an event that’s unfortunately still necessary as this horrible disease still spreads around the globe. I assume it’s no picnic to find out you’re HIV-positive in a western country…
Let’s say you’re a hip-hop fan who’s been in a coma since the mid-90s and has just waken up. First off; Welcome back and kudos for mastering the internet right away, you’ve immediately hit on…
As the NFL’s Denver Broncos continue to chalk up W’s after installing the Mile-High Messiah (with questionable throwing skills) in the quarterback position, you just had to know the Internetz would come up with this…